A digital marketing internship can do a lot for you. It’s one of the best ways to get hands-on experience at a marketing agency, and it can give you a taste of what life could be if you chose a career in digital marketing. An internship can also lead you […]
Monthly Archives: July 2022
Your odds of getting the job are remarkably higher if you don’t cry during the interview. You don’t have to have a stellar resume in order Hospital Mailing Lists to land an internship. Most digital marketing agencies realize that interns won’t have much (or any) experience. We get it – […]
Video Video continues to emerge as a visual marketing Australia Physiotherapist Email Lists trend that sits in a variety of buckets. For simplicity we can place them in 3 categories. Traditional 30 second ad style, live and social pre-recorded for social. Traditional The traditional 30 second ad style video […]
Did you know that SMS marketing can have up to eight times higher response rates than email marketing? With statistics like this it’s clearly an avenue that should not be dismissed but how do you get started with SMS? Take a look at some of our tips to getting started… […]
Video Video continues to emerge as a visual marketing Australia School Email Lists trend that sits in a variety of buckets. For simplicity we can place them in 3 categories. Traditional 30 second ad style, live and social pre-recorded for social. Traditional The traditional 30 second ad style […]
According to Internet Live Stats, these figures Engineering Directors Email Lists reflect the number of online searches being processed by Google. For today’s business owner, the sheer number of search queries . Therefore, underpins the critical importance of a company’s online reputation because customers in search of product information begin online. […]
Average or maximum cost bidding can also R&D Directors Email Lists lead to better results. Use maximum cost bidding to optimize for cost that’s under a given amount. Use average cost bidding to increase delivery and volume within an average threshold. Remember that it’s important to enable an ad set […]
When curating content that has been published Manufacturing Directors Email Lists already, there is a valid concern that you are creating duplicate content that could become an SEO issue. You can mix your original content with the curated content without causing any issues—if done correctly and respectfully. Here are a […]
Targeting Cause: Audience is too narrow and paired Media Directors Email Lists with low budget Solution: The easiest solution to overcome this issue is to broaden your audience. Facebook offers many audience types—so, instead of being granular with your splits, make sure your audience is broad enough for Facebook to maximize […]
If you didn’t actually write or research the content PR Directors Email Lists yourself, attribute it! Time and time again, I see businesses attempting content curation, but failing in this regard. You’re simply collecting the content and repurposing it for your readership—out of respect for the author who initially wrote […]
Content curation is the process of sorting through the Communication Directors Email Lists plethora of existing knowledge and information on the internet and presenting it in a way that’s fresh and unique. And it should be an integral part of your business’s digital marketing strategy. Learning how to curate content […]
Are you worried about your website traffic? Ever wonder why companies get so much traffic on their website? It’s true. We need website traffic to build our Purchasing Directors Email Lists businesses. Therefore, The more traffic means more leads.Therefore, There are certain methods to open the traffic floodgate to your […]
“If you want to create and capture lasting value, look to build a monopoly. . .” – Peter Thiel, PayPal co-founder and venture capitalist In 1998, the U.S. Justice Department sued Microsoft, claiming that the company misused its power in Business Development Directors Email Lists the market by illegally linking Internet Explorer […]
Digital Transformation Needs Change Management The second area of digital transformation that Sales Marketing Directors, Managers Email Lists companies find challenging is in change management. Altimeter’s study cites company culture and other “human barriers” as two of the top challenges companies face in the digital transformation journey. Not only are […]
As a former journalism major at Penn State Marketing Directors Email Lists University, I knew the struggle of finding a self-fulfilling career would be a tough road. It’s not only that many people are vying for a job in my field of expertise; it’s the fact that journalism is a […]
We know that up to 90% of sales still happen Sales Directors Email Lists in-store. Next year, marketers will raise the bar on connecting digital touchpoints with offline sales and using in-store insights to inform their marketing campaigns. The attribution question of the year will be: How do my digital […]
Where did 2017 go? And can you believe we’re talking Training Directors Email Lists about 2018 already? I guess it’s never too early to plan ahead, especially in marketing. As conferences like DMEXCO 2017 revealed, topics such as influencer marketing, attribution, and data-driven advertising remain at the forefront of advertisers’ […]
Poor time management means more stress for employees Administration Directors Email Lists and delays for clients, so stop putting off fixing this problem. Make it a point to try and actually use platforms to improve this issue. Agencies can use: Chat tools: Skype, Google Hangouts, Slack, HipChat Project management tools: […]
As consumers, we’ve all experienced these ads. You visit Payroll Directors Email Lists a site to look at shoes, next thing you know, shoe ads are following you all around the internet. This strategy is known as “Remarketing.” Google allows advertisers to track when people leave their site without purchasing […]
When is it Smart for a Small Business to use Google Pay-Per-Click (PPC) Advertising? As a marketing agency that works primarily with HR Directors Email Lists small and medium sized businesses, we are often asked, “is Google Pay-Per-Click an effective strategy for my small business?” In many cases, it can […]
It is not a bad thing that prospects have more Software Managers Email Lists power in the selling process. The fact is that these more sophisticated buyers tend to have done much of the work for you before you make contact. Of course, this assumes they discover you and before […]
In the digital age, just like everyone else, buyers enter IT Directors Managers Email Lists keyword phrases into search boxes and receive lists of information sources ordered by relevance in return. Easy access to information has profoundly shifted the relationship between buyers and sellers, and it has transformed the world […]
Taking sales productivity to the highest possible level Controlling Directors Email Lists is a worthy goal for any business. Additionally, if all of your competitors are pursuing improved sales productivity, your company risks being left behind unless you adapt to the rapidly changing modern marketplace. Digital technology has brought efficiency […]
For years, SaaS companies have embraced self-service Finance Directors Email Lists models – often building elaborate Knowledge Bases to allow customers to find answers to their questions and share knowledge among themselves. Even if you manage a funeral home, wouldn’t it be great if your customers could easily find answers […]
The other day, I heard a podcast in which Gary VP Technical Email Lists Vaynerchuk said, “If you care more about the end consumer than you care about your own self, you will win”. This is the heart of Customer Success. Gary’s background is in the wine industry, which got […]
With advancements in social analytics, we are now able Compliance Directors Email Lists to use micro-targeting to get the most out of our marketing dollars. Running large-blast social media ad campaigns can often drive large amounts of traffic to your website, but, usually, those are not your ideal clients. Social […]
Trackable ROI is no longer a fantasy, but a Audit Directors Auditors Email Lists requisite reality. With tools like Google Analaytics, HubSpot, Moz, SERPs, Magento, HootSuite, Databox, social analytics and more, marketers have more access to data that affects the bottom line than ever before. Analytics allows marketers to perform […]