We include the title of the post, the image, a short summary and a button to read the full text. At the end, we put a call to action (CTA) that takes the reader to the blog. Take a look at this example: Design Design is another very important element in your newsletter, because it is responsible for drawing the attention of your reader. Also, no one likes to see emails that are unappealing or disorganized and confusing, right? Ideally, you should have a professional designer to help you create a custom layout that demonstrates the personality of your brand and your blog.
How to create your newsletter?
Another option is to use some Internet tools that can help you with that job. The Klaviyo site , for example, allows you to create free templates to Esinc Email send your emails and customize them according to your tastes and needs, all in an educational and very practical way. You can customize the order of information, colors, images, buttons and much more. Shipment After having the content and design ready, it’s time to send the newsletter to your mailing list. To do this, we recommend that you use an email marketing tool , because doing it manually is not worth it!
What are the advantages of sending a newsletter?
A good tool allows you to: Schedule delivery on strategic days and times. Automate all email delivery to your recipients. Do tests to see how the email BJ Leads arrives. Prevent you from falling into the spam tray. Measure the results. There are many options available, and the best one for you will depend on your goals, your priorities and the money you can invest. We advise you to take a look at InfusionSoft , Intercom , MailChimp , Klaviyo and many others. Measurement Finally, after you have sent out your newsletter, you need to measure the results . That is, you can analyze some data, such as the following: How many people received your email? How many people opened your email? How many people clicked on any link? Which link got the most clicks?