By identifying the right time slots for trainings and training workshops, the knowledge retention process can be improved. See also: How to get and keep a talented employee Where to start: Knowledge audit A knowledge audit will allow you to answer the first two questions: What knowledge can be lost? […]
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Maintain momentum by setting new goals and deadlines. Desire to learn and grow The events industry is constantly evolving, and being the best means constantly learning and staying up to date with trends and new technologies. Share best practices and actively participate in social life in your professional environment. Different […]
A never-before-seen technologically seamless experience. The experience of the event participants is of paramount importance. Watching the development of event technology will allow you to have intelligent conversations about what will be possible to implement and within what budget. More efficient workflows. Event business technologies make your life easier by […]
Don’t be afraid to categorically refuse something. Bad ideas are not only capable of harming your reputation. At some point, you should feel comfortable enough to say no to events that could jeopardize your future opportunities. 4. Say “no” to inefficiency. Productive professionals clearly understand what “choice price” means. Endless […]
Development of a relationship Relationship management for the pros goes beyond a phone call or email to a supplier once a year. It’s about developing relationships that are valuable in and of themselves, apart from the value you exchange when organizing specific events. This relationship is what will motivate sellers […]
Leadership and people management Being a team leader requires a balance between attractiveness and assertiveness. Your team is your support. The ability to give them clear guidance, support, and feedback is a core leadership skill. Employees need to share your values and vision, adding an extra layer of diversity and […]
In any apprenticeship, it is advisable to respect certain stages. Including in the apprenticeship of photography. Before you even start reading the instructions for your device or watching tutorials, go back to the basics. Most importantly, Knowing what we are talking about when it comes to diaphragm Shutter, focal length […]
The more it pays back in Google ranks and seamless marketing strategy. The main benefit is objective planning for content. If you use keyword clustering to create a clear plan of action for SEO content for every single page on your website and jot down suitable content ideas for the […]
But if you were looking for cat food information, it would be the other way around. Relevance Google has several ways to determine the relevance of a page. At its simplest, it checks that the pages contain the same keywords as the search query. “ The simplest signal indicating the […]
We’ve publishe hundrs of SEO tutorials over the years. A good number of them are perfect for beginners. I’m obviously not very objective, but I don’t think there’s a better way to get starte on the subject right now. If you’re not sure where to start, take a look at […]
If you’re not there yet , keep working. I know from experience that it won’t happen as quickly as you would like. If you are there , you have two options: keep things as they are Start hiring and growing Given the very “hectic” mentality of this sector of activity, […]
To conclude Understanding how search engines work and the first step to learning how to rank better in Google and get more traffic. If search engines can’t find, crawl, and index your pages, you’ve lost out. If you want to learn the basics of site optimization for SEO, you can […]
Let’s take a closer look at these three elements: 1. Stance If you search for something like “Italian restaurant”, you will see in the map results that you will find local restaurants. Google does this because you’re unlikely to fly halfway around the world just for lunch. But Google also […]
The PageSped Insight report also shows you your page’s Core Web Vitals scores . The Core Web Vitals are basd on three indicators that will judge the loading performance of a page, its interactivity and its visual stability. Google has confirmd that Core Web Vitals will start to have a […]
And there are also queries where the freshness of the result is almost irrelevant, such as “how to tie a tie”. Nothing has change about this for decades so it doesn’t matter if the page was publishe yesterday or in 1998. Google knows this and has no problem ranking articles […]
But it’s not just a matter of quantity, not all backlinks are create equal. It is quite possible for a page to have few quality backlinks and overtake another that has many more backlinks, but of lower quality. There are six key factors in defining a good backlink. Let’s take […]
But these famous interaction data are not the only elements on which Google relies. Society has investe in many different technologies to help it better understand the connections between entities like people, places and things. The Knowledge Graph is one such technology, which is no more and no less than […]
Nobody outside of the giant Google knows all the details of this process. But the most important parts to fully understand the method are link extraction and content storage for indexing. Google nees to load the entire pages to process them, this is when the search engine runs through all […]
Google is the search engine most SEO professionals and site owners care about most. It is able to send more traffic than any other. Advancd learning 7 Alternative Search Engines to Google (in English) SEO vs. PPC: Which Should You Use? Chapter 2 How search engines build their index The […]
Search engines explore (“crawl”) the web using bots cal spiders. These crawlers follow links from page to page to find new content and add it to their search index. If this seems complicatd to you, it’s normal: it is. But if you want to rank higher in search results to […]
Everyone wants to position themselves at the top of Google because ranking well brings more organic traffic. But to understand how to position yourself well, you will need a rank tracker. You will learn in this guide how to choose a rank tracker that suits you and how to use […]
SEO certifications are given to people who complete a comprehensive SEO course and demonstrate their knowledge by passing a test or quiz. It is this last part that will differentiate an SEO certification from an SEO course. For something to qualify as an SEO certification: It takes a quiz/test that […]
Connectivity allowed us to take a huge step forward with our connected devices, especially smartphones. However, 5G technology promises to immerse us in a much broader evolution, in a more intelligent and connected world. The implementation of this standard is changing the way we see the world, since our mobile […]
When a resource or capability is identifi as having all 4 VRIO attributes, you must protect it using all possible means. After all, it is the source of your sustain competitive advantage. The first thing you should do is make senior management aware of this resource and suggest how it […]
Organizational behavior is a kind of evaluative circle that seeks to clarify how people behave within an organization, why they act that way and what are the impacts of their ways of operating. Editor Rock Content June 17, 19 | 6min read organizational behavior There are different concepts and factors […]
Tatiana Grappas Jul 25, 19 | 5 min read what is political marketing Do you remember who you voted for in the last elections? Do you monitor the events of your political representatives on a daily basis? If your answer was no, it is possible that politics does not captivate […]
Indicators that describe high-value customers in your existing market can lead you to new customers with the same characteristics in the new market. This saves a lot of resources that you would’ve used in market research and strategic analysis. CMOs are aware of the critical role they play as the […]