From left to right: campaign, traffic sources (sessions, new sessions, new users), behavior (bounce rate, pages/sessions, average session duration) From left to right: campaign, traffic sources (sessions, new sessions, new users), behavior (bounce rate, pages/sessions, average session duration) To see if your Facebook campaign is performing well, compare its bounce rate and average session duration with the same traffic metrics from other campaigns. If this is your first campaign, use site averages as a guideline. While paid traffic tends to have higher bounce rates and shorter sessions than organic and direct traffic, if your results are 30% below average, you might need to change your ads.
Facebook Pays Special Attention To
If your ads drive traffic that leaves quickly To get start, see if the landing page you’re sending traffic to is optimiz. 56.5% of Facebook users access the social network exclusively from mobile devices, which is 1,055,000,000 monthly active users. So if you’re Bosnia and Herzegovina Phone Number spending your money on mobile advertising, it’s more important than ever that your traffic is directed to smartphone-friendly pages. Solution: If you realize that the landing page you are driving traffic to is not optimiz for mobile users, disable ad serving on smartphones and only show ads on desktop. Do you think the landing page looks ok? See if your audience agrees with this! Find the campaign you want to test and click on it to open it.
By Choosing A Marketing Objective
Then click Advanced Settings. Compare bounce rate and session duration on mobile devices with similar desktop metrics. If the difference is significant, improve the display of the landing page on mobile devices, and disable ads on them for the time BJ Leads being. Second, make sure your landing pages align with your ads. Your ads should be in visual and contextual harmony with the landing pages they lead to. Solution: When you advertise a specific product, always include direct links to it on your site in the ad. There is nothing more annoying than clicking on an ad for something you like and then going. To some general page and trying to figure out where the product you are interest in is locat.