Google Analytics 4 (GA4) is a free analytics tool from Google design to track and measure user traffic and behavior. It is estimatto be use on over 28.8 million sites, giving it an Kenya Email List estimate 85.9% share of the web analytics market. Here’s what it looks like: NOTE. GA4 replacUniversal Analytics in October 2020 . This is now the default view for all new Google Analytics properties.
You launch your site to inform your potential customers about your products or services and convert them into loyal customers. To do this effectively. You need to know where visitors are coming from and what interests them. As well as the key moments that will turn them into customers. Recording and analyzing your data with GA4 will help you implement digital marketing strategies to attract more visitors and therefore earn more money.