If your title and your H1 are slightly different, but basically cut from the same mold, as is the case above, you’re fine. But if the two are totally different, it is better to match them. Why Because what will often attract the visitor is the title of your page in the SERP (search page result). If they land on a page that has a totally different title (H1), they’ll feel like they’ve been duped.
Don’t Make H1s Too Long
Most CMSs use the same text for your H1 and your title tag. If this is your case, unless you have planned to write a unique title tag for each of your pages or articles, you might as well not make H1 titles too long. About what size? The rule talks about 70 characters or less. The H1 of the page is 80 characters, which looks great on the page itself. But since WordPress uses the same text for Title tags, the title is truncated on the Dubai Email List results page. We should fix the problem by making a shorter version of the H1 for the Title tag. If we had made just a little effort to write a shorter title from the start. we wouldn’t even have this problem.
Work On The Style Of Your Headings For The Content Hierarchy
Headings (titles, represented by Hn tags) are used to create a structure, a hierarchy in the web page. Since the H1 is usually the most important title on the page, your styling in CSS should reflect that. In other words, your H1 should be what is most visible on your page. It might sound like I’m ramming open doors, but there are plenty of sites where H1s and H2s aren’t differentiated.