One of the most indisputable needs of the digital age is the application of agile methodologies (Scrum, Kanban , Agile), which streamline team tasks and facilitate communication between them. In addition, you must know all the digital tools to carry it out. His add value is his Problem Solving ability and he knows how to coordinate teams.
Product Manager Vs. Product Lead
For those of you who have heard of the existence of Product Leads and do not understand the difference between the two profiles, we are going to see the functions of this other professional.
Product Leads are responsible for new products within a Georgia Email List company. When large corporations launch an entirely new line, they need experienc and trust professionals to lead the way.
In other words, these professionals spend most of their time liaising between different departments and communicating, in turn, with senior management. Their main responsibility is to ensure that the final product is deliver on time and within budget, which means that schedules and objectives are essential in their lives.
What Is The Day-to-day Of A Product Manager Like
Yes it is still pending to define what activities a Product Manager carries out in his day to day. Among these, the great external activity that it develops stands out. Whether with advertising agencies and suppliers, with the sales network, with clients, whether they are opinion leaders or less relevant clients, etc.
Of course, it develops or should develop a great internal activity, not only to ensure the implementation of marketing plans , but also to develop its own “internal marketing”. That is, to make presentations and, above all, to attend many, many meetings, in which unfortunately, in many cases, they are of little value to Product Managers, but to which they must attend because their figure within the organization It is important.
A separate chapter, they deserve the trips. Product Managers must travel to establish joint outings with the sales network, attend congresses, attend training courses, etc. Today, the need for personal contact is basic, contact with the sales network, regional managers, customers etc.
Seeing from the front line what is happening, “living” the day to day of the sale, hearing first hand what an opinion leader proclaims, in short, “being” involv in the product , requires a Product Manager trip.